PPF spreads its tentacles
PPF uses TV Nova and Euro magazine to support its
own business interests. Sometimes it's very obvious,
such as when Nova uses the airwaves to promote the
elimination of advertising on Czech Television.
Sometimes it's less obvious, such as when Euro runs
articles about Electrocity, Poštovní spořitelna, Český
Telecom, Sazka or Severočeské doly without making it
clear that its owner, PPF, has direct business interests
at stake. PPF is like an octopus that continues to grow
tentacles. It's entering business after business - almost
weekly, it seems - and there's no way to know where it
will reach next. It's a potential competitor for almost
everyone, and it plays hardball. Managers who
advertise today on TV Nova or in Euro, or attend one of
Euro's elite discussion groups, could inadvertently be
supporting PPF's attempt tomorrow to put them out of
business.
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